We're drowning in an AI-generated sea of sameness. I get it… brilliant concepts get lost, "on brand" feels impossible, and you're craving a name that builds brand, respects your content, and connects with your audience. I'm the Creativity Wizard that makes you sound sweet, claim the stage, and stay sensational.
Everything has a name buried inside. It's my quest to summon it up, chain it down, and welcome it to your world. I've spent over a quarter century in branding and graphic design, and this is where I cast it all into a single word (or two).
I fuse strategy and play, extracting your project's essence into a three-trait compass ensuring everything is on brand.
I'll lead a naming workshop resulting in curated theme collections.
I'll distill top contenders and deliver your verbal brand plus its rationale. Ready for me to design its visual identity? Now's the time.
An online marketplace for hand-crafted goods by and for communities of color, inspired by the joy of "Hallelujah."
Connecting game skill trees with data analytics to help developers and advertisers optimize, market, and monetize games.
Inspired by Spyro's dragonfly guide, this Activision internship pairs college sophomores with video game pros.
Naming something gives it structure, intellectual property value, and cultural authority. Whether it's a company, a core product feature, a podcast, game, corporate initiative, or a proprietary methodology, giving it a distinct name transforms a generic offering into an ownable asset.
I partner with ambitious founders, startups, podcasts, product companies, and emerging ventures that need high-stakes naming, brand strategy, or visual identity systems built to lead their category.
AI generators and internal brainstorms often result in generic names that fail trademark searches or follow an industry trend. A great name isn't just creative; it's a strategic, legally viable business asset. My naming sprint evaluates creative territories while conducting preliminary knockout checks (USPTO, domain, and common-law web availability) to minimize legal risk down the road.
Every package includes a built-in refinement round. Rather than guessing, we start with agreed-upon "creative territories." If the first shortlist doesn't hit the mark, I use your specific feedback to refine within those territories during your revision rounds to ensure we land on the right fit. If you are still unsatisfied I will work with you until you are, or we can part ways, no hard feelings.
Naming is available as its own standalone service (offered in 3 distinct tiers depending on your scope and screening needs). If you have or decide you also want a complete visual identity system, you can add on the Visual Identity Package. It has its own tiered packages and we can discuss which one is right for you.
Book a free 30-minute call to talk through your project — or lock in your session now.
1 Week · 5 Vetted Names · 1 Round of Changes
2 Weeks · 10–12 Vetted Names · 2 Rounds of Changes
3 Weeks · 15–20 Vetted Names · 3 Rounds of Changes